Campaign / Beauty & Skincare
AI Model Casting
About the Project
At GenAI Haus we do AI model casting — generating, selecting and refining the ideal face for each skincare campaign brief. The client defines the profile: skin tone, age range, texture, mood. We deliver a curated set of AI-generated models ready for vertical video production.
"No agency fees. No travel costs.
The perfect model, generated to brief."
Each model is generated with consistent skin quality across lighting conditions, adapted to the specific product being advertised — from hydrating serums to active treatments — ensuring the talent and product always feel in harmony.
Project Gallery
Production Process
Client brief & model brief
The client defines skin tone, age range, hair, mood, ethnicity and brand positioning. GenAI Haus translates this into an AI generation brief.
AI casting generation
A full pool of AI-generated model profiles is produced — typically 12–20 options — allowing the client to select their preferred talent with full creative control.
Model × product integration
The selected model is placed in product interaction scenes — dropper shots, application close-ups and lifestyle moments — all generated in 9:16 vertical format.
Video sequence & animation
Still composites are animated into smooth vertical video — skin glow, serum drops in motion, subtle model movement and product reveal sequences.
Final delivery
Color graded, captioned and formatted for Reels, TikTok and Stories. Delivered as ready-to-post video files.
Project Deliverables
AI casting pool
12–20 model profiles · generated to brief
Selected model images
Hero frames · all angles · skin detail
Product integration shots
Model + product · all key interactions
9:16 master video
Full vertical campaign cut · HD
Social cut-downs
:15s · :06s · 1:1 & 16:9 adaptations
Texture & B-roll assets
Serum drops · water · skin macro library